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Who Else Wants to Keep The Competition From Stealing Your Hard Earned Customers?
Written by Web Master   
Saturday, 12 June 2004

Hi There,

My name is Lane Snider and I suspect you'll probably want to contact me before you finish reading this page. You can call me toll free at 1-888-333-3961 ext 2. or fill in this form and If you have questions I'm a normal guy and a proud Canadian.

You spend your hard-earned money advertising for new clients. You work hard for those clients. You serve them well!  And while you're “out of the house”, the competition is scooping them up behind your back.  While you're working hard, serving your heart out, they're seducing your clients. Enticing them to be unfaithful to you with offers that that look so good!

Want to know why they leave you? 62% of clients that leave do so because they feel uncared for.  They think that the competition will care for them and treat them better than you do!

In business there is a way to keep your clients. Believe me, it's a lot easier and hassle free than maintaining a good marriage. The single best way to keep your clients from running off to the competition is to...

Lock Them Safely In A Securely Sealed Vault


Your clients literally bring the money into the business, so it's important to aggressively protect them. The way to do that, is to maintain good, regular communication with your clients. Direct Marketing Guru Dan Kennedy  STRONGLY recommends that you mail out a Printed Monthly Newsletter.  

My single biggest recommendation is the use of a Monthly Customer Newsletter, (or for the really ambitious, more than one)” Dan Kennedy, Author of  "No BS Direct Marketing"

Click Here to View a Sample Newsletter


Click Here To Get More Information Or To Sign Up

Here are some of the reasons you need to be mailing out a newsletter:

 

  • You lose 10% influence over your customer each month you don't contact them.
  • Customers will look forward to getting your newsletter (if it's done right!).
  • You'll be perceived as an advisor and your relationship with your customers will be strengthened accordingly.
  • You'll maintain your relationship with your customers, making them more faithful and effectively putting them in a secure vault.
  • You're in contact with your customers, reminding them about who you are, without positioning yourself as needy


 "Not mailing out a newsletter is the financial equivalent to inviting your competition come in, empty your till and steal your hard assets... while you are in the back room getting supplies".

If you're not communicating with your customers regularly, you're not protecting them, and you're all but begging them to leave you.

Here's the reasons that I've heard for not sending a monthly newsletter out:

I haven't got the time, I'm too busy! If you haven't got the time to write it, then you need to contact me. You see, even if I humbly say so myself, I produce excellent newsletters. Of course, it doesn't matter what I say, here's what a couple of my customers have told me:

I just wanted to say the newsletters turned out great. Its a really nice
read and I know everyone I send them to will enjoy reading them.

Thanks,

Owen Kennedy, Vancouver BC

These newsletters are customized with your own information, and have room for a personalized note from you to your prospects and clients, as well as your own ads, and testimonials too.   

There are other services out there like mine, but they are American, and don't have the Canadian emphasis that my Good Canadian News does. Click here for a Canadian Newsletter Sample  If you've seen it and you're already convinced that you want me to do your newsletter just contact me directly at 888-333-3961 ext 21 or email This e-mail address is being protected from spam bots, you need JavaScript enabled to view it to order.

Why don't I just use email? Well,  you certainly should be using email if you're not already. By all means, start using email. Send a tip out every week. Please, put that on your to-do list now. Just email though is not enough. You need to be using mulitiple mediums to reach your customer. Do you read all of your emails? I didn't think so. And, I know your customers and clients aren't likely sitting around all day saying, “I'm sure looking forward to getting your email, I wonder when it's arriving, so I can be ready to read it then.” BUT, your customers will look forward to receiving your new printed newsletter.

    *   “According to a key finding from an International Communications Research Study, consumers clearly prefer mail to all other communications, notably e-mail. 73% prefer mail for receiving new product and service announcements, promotions, offers, and other information from companies they do business with vs. only 18% who prefer receiving the same content by e mail.   
    * 70% prefer mail for receiving information from companies they are not currently doing business with.
    * Further, only 31% of consumers say they frequently discard mail identified as ‘commercial in nature’ unopened, but 53.2% say they frequently delete such e-mail unopened.
    * Consumers find snail mail less intrusive, more convenient, and less high-pressured. They feel it provides better information. ” (GKIC Gold Letter, August 2007).

It costs too much money! It really doesn't cost that much. If you can't afford to spend the price of a coffee on your customers and prospects each month to maintain the relationship-- you really need to go see a good marketing consultant (I'll send you to a great one). He'll undoubtedly tell you one of two things (this is called free consulting). One, You're not charging enough. Or: Two, You're in the wrong business.  Communicating with your clients regularly is very valuable.

 

Your Arch Nemesis?


Most people hate writing newsletters! It's to them what kryptonite was to Superman. It makes them feel weak and shaky in the knees. Even if you don't mind sending them out, you've got to admit, it'd be way easier if someone else took care of it for you.

Another challenge  is sending a newsletter out on a regular basis.  You want your newsletter to go out regularly consistently and to make you feel proud as a professional. Still, writing your newsletter tends to take the back seat to doing the work that people are paying you to do.

Do you want to spend a day of your valuable time researching and writing each and every month? Searching for addresses? Running to the Printer? Standing in line at the Post Office?  If that answer is yes, then you probably spend time changing your own oil, weaving cloth for your own clothes, and plowing the farm with a horse.


Let my team do it for you!

I want to make you a valuable offer, "a deal you can't refuse". I don't like discounting, but wanted you to have this opportunity, and quite frankly, I want some testimonials, so I'lm giving you the lowest price that anyone will ever pay for this valuable service I provide:

 

  • Only $1.97 (Instead of the regular price of $ 2.27) per Newsletter, customized for your business, and personalized for each of your customers and prospects (minimum order 100).
  • I will waive the $200 set up fee for you for uploading and processing your customer database.
  • As a Bonus, the Next 3 customers that respond will be given a completely custom designed Header and Unique Newsletter name. This has a very real $200.00 value. I'll let you know directly if you don't qualify for this offer. and you can cancel at that point if you like.
  •  
  • To contact me: Phone 1-888-333-3961 ext 21, and leave a message. Or, click here to send me an email message


Best Regards,

Lane Snider, BBA
NoWorkNewsletters.com

P.S. For less than the cost of a half decent cup of coffee at Starbucks, you will be improving your relationship with your clients and prospects and making more money.   

Last Updated ( Tuesday, 27 May 2008 )
 
Testimonial 1
Written by Administrator   
Monday, 09 August 2004

"I am getting great feedback on the newsletter. It is also sparking interest in people that weren’t quite getting it before. I have some exciting new contacts in London Ontario who are successful movers and shakers. They were very complimentary about the newsletter and it HAS PROMPTED BUSINESS FOR ME. EXCELLENT!"

 

Lori Hause Nrg works Professional Services,

Cottam, Ontario

Last Updated ( Wednesday, 12 March 2008 )
 
Testimonial 2
Written by Administrator   
Monday, 09 August 2004

"I just wanted to say the newsletters turned out great. Its a really nice read and I know everyone I send them to will enjoy reading them. In my opinion its one of the best ideas to go through dollarmakers Thanks"

 

Owen Kennedy,

Vancouver, DollarMakers Club Member

Last Updated ( Wednesday, 12 March 2008 )
 
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